Entries for the ‘Offline Businesses’ Category

Recession Proof Your Business

Saturday, March 21st, 2009

I know it’s tempting, but the very worst thing you can do as a small business owner at the moment is bury your head in the sand. Make no mistake, the world has changed and your business has to change with it.

But just because your revenue might be under threat doesn’t mean it’s time to kill the marketing program (more…)



Retail Power Battle

Friday, March 6th, 2009

The sounds of the giants falling has reverberated around the world. Customers stood in shock as some of the oldest and biggest names in retailing such as Woolworths in the UK and massive electronics supplier Circuit City hit the canvas in quick succession. (more…)



McDonald’s Targets Poorer Suburbs

Thursday, February 26th, 2009

McDonald’s is lifting prices in poorer suburbs because it believes patrons in those areas are more likely to accept the higher charges, while those in affluent areas would complain. (more…)



A Letter From Your Boss

Tuesday, February 24th, 2009

To All My Valued Employees,

There have been rumblings around the office about the future of this company, and more specifically, your job. As you know, the economy has changed for the worse and presents many challenges. However, the good news is, the economy doesn’t pose a threat to your job. What does threaten your job, however, is the changing political landscape in this country. (more…)



Buy A Franchise

Sunday, February 1st, 2009

Owning your own business through a franchise will have more appeal in 2009 as job markets are hit by the financial crisis, but there is a lot to consider before making the choice, according to experts. (more…)